Introduction by Lead Designer
As the Lead UX/UI Designer and Researcher for Process Booster, this project was a unique and challenging opportunity to harness the power of AI for industrial efficiency.
Our biggest challenge was turning assumptions into actionable insights. We quickly realized that without a clear understanding of how process engineers and machine operators navigate their day-to-day work, we were at risk of designing a product that didn’t meet real needs. My role was to lead our design and research efforts, ensuring that everything we built was rooted in user-centric principles and aligned with business goals.
Haris Ibrahimpasic
Vernaio Lead Designer